Terms of Service

1. Acceptance of Terms

These Terms of Service ("Terms") constitute a legally binding agreement between you ("Client," "you," or "your") and Drödler ("we," "us," or "our"). By engaging our services, signing a proposal, or making payment, you agree to be bound by these Terms.

Please read these Terms carefully. If you do not agree to these Terms, do not use our services. We reserve the right to update these Terms at any time, with notice provided to active clients at least 30 days before changes take effect.

Individual project agreements, proposals, or statements of work ("SOW") may contain additional terms that supplement these Terms. In case of conflict, the project-specific agreement shall prevail.

2. Description of Services

Drödler provides digital growth services designed to help businesses increase revenue, improve online visibility, and automate operations. Our services include:

2.1 Website Development

Custom website design and development including responsive design, SEO foundation, contact forms, and analytics integration. Deliverables are specified in each project proposal and may include design mockups, development, testing, deployment, and training.

2.2 Search & AI Visibility (SEO)

Search engine optimization services including technical audits, keyword research, content strategy, and optimization for AI platforms (ChatGPT, Claude, Perplexity). Results depend on many factors outside our control including search engine algorithms, competition, and market conditions.

2.3 AI Automation Services

AI voice agents, chatbots, and automation tools configured for your business. Includes initial setup, training, and ongoing optimization. Performance depends on proper client input and data quality.

2.4 Lead Generation

Outbound marketing campaigns including prospect identification, multi-channel outreach, and lead qualification. Lead quality and quantity depend on factors including target market, messaging, and market conditions. Specific lead criteria and pricing are defined in each project agreement.

3. Client Responsibilities

Successful project delivery requires your active participation. You agree to:

• Provide Materials Promptly: Deliver content, images, brand assets, and any other required materials by agreed deadlines. Delays in providing materials may delay project completion.
• Timely Feedback: Review deliverables and provide feedback within 5 business days unless otherwise agreed. Delayed feedback may extend project timelines.
• Accurate Information: Provide accurate and complete information about your business, products, and services. We are not responsible for issues arising from inaccurate information.
• Decision Authority: Ensure the individual communicating with us has authority to make decisions and approve deliverables on behalf of your organization.
• Legal Compliance: Ensure all content and materials you provide do not violate any laws, third-party rights, or regulations.
• Access and Credentials: Provide necessary access to existing systems, hosting accounts, and third-party services as needed for project execution.

4. Project Process

4.1 Project Kickoff

Projects commence upon receipt of the initial deposit payment and signed proposal. A kickoff call will be scheduled to align on goals, timeline, and deliverables.

4.2 Revisions and Changes

Each project includes a specified number of revision rounds as defined in the proposal (typically 2-3 rounds). A "revision" means changes to existing deliverables within the agreed scope. Additional revisions beyond the included rounds will be billed at our standard hourly rate.

4.3 Scope Changes

Requests for work outside the original scope ("change orders") require written agreement on additional fees and timeline adjustments before work begins. We will provide a written estimate for all scope changes.

4.4 Project Delays

If a project is delayed more than 30 days due to client non-responsiveness or failure to provide required materials:

• We may reassign team resources to other projects
• A project restart fee (typically 15% of project value) may apply to resume work
• Original timeline estimates will no longer apply

5. Payment Terms

5.1 Project-Based Work

Unless otherwise specified in the project proposal:

• 50% deposit due upon project acceptance to commence work
• 50% final payment due upon project completion, prior to final delivery/launch
• For larger projects, milestone payments may be structured (specified in proposal)

5.2 Retainer/Subscription Services

Monthly services (SEO, lead generation, AI tools) are billed at the beginning of each service period. Annual commitments may receive discounted rates as specified in the agreement.

5.3 Payment Methods and Late Payment

• We accept credit cards, ACH transfers, and wire transfers via Stripe
• Invoices are due within 14 days unless otherwise specified
• Late payments accrue interest at 1.5% per month (or maximum legal rate)
• We reserve the right to pause work on accounts more than 14 days past due
• Client is responsible for any collection costs, including reasonable attorney fees

5.4 Refund Policy

Due to the custom nature of our work, deposits are generally non-refundable. If you terminate a project before completion, you are responsible for payment for all work completed to date. We will provide an accounting of time and deliverables upon request.

6. Intellectual Property Rights

6.1 Client-Owned Content

You retain ownership of all content, logos, trademarks, and materials you provide to us. You grant us a limited license to use these materials solely for the purpose of completing your project.

6.2 Work Product

Upon receipt of full payment, you receive ownership of custom work product created specifically for your project, including:

• Custom website designs and code
• Original written content created for you
• Custom graphics and visual assets

6.3 Drödler-Retained Rights

We retain ownership of:

• Pre-existing Materials: Templates, frameworks, tools, and code libraries that existed before your project
• General Knowledge: Skills, techniques, and methodologies developed through our work
• Third-Party Components: Open-source software, stock images, and licensed tools (used under their respective licenses)

6.4 Portfolio Rights

Unless you request otherwise in writing, we reserve the right to display your project in our portfolio, case studies, and marketing materials. We will not disclose confidential business information without your consent.

7. Warranties and Disclaimers

7.1 Our Warranties

We warrant that:

• Services will be performed in a professional and workmanlike manner
• Deliverables will substantially conform to specifications agreed upon in writing
• We have the right to provide the services and will not knowingly infringe third-party rights

7.2 Warranty Period

Website development projects include a 30-day warranty period following launch. During this period, we will fix bugs and issues that prevent the site from functioning as specified at no additional cost. This warranty does not cover issues caused by client modifications, third-party services, or hosting problems.

7.3 Disclaimers

EXCEPT AS EXPRESSLY STATED ABOVE, SERVICES ARE PROVIDED "AS IS" WITHOUT WARRANTY OF ANY KIND. We specifically disclaim:

• No Guarantee of Results: SEO rankings, traffic increases, lead volumes, and revenue improvements depend on many factors outside our control. We do not guarantee specific outcomes.
• Third-Party Services: We are not responsible for outages, changes, or issues with third-party platforms (Google, social media, hosting providers, etc.)
• Client Content: We are not responsible for legal issues arising from content you provide

8. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, DRÖDLER'S TOTAL LIABILITY FOR ANY CLAIMS ARISING FROM OR RELATED TO THESE TERMS OR OUR SERVICES SHALL NOT EXCEED THE TOTAL AMOUNT PAID BY YOU TO US IN THE TWELVE (12) MONTHS PRECEDING THE CLAIM.

IN NO EVENT SHALL DRÖDLER BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING BUT NOT LIMITED TO:

• Loss of profits, revenue, or business opportunities
• Loss of data or goodwill
• Business interruption
• Cost of substitute services

These limitations apply regardless of the theory of liability (contract, tort, negligence, strict liability, or otherwise) and even if we have been advised of the possibility of such damages.

9. Termination

9.1 Termination for Convenience

Either party may terminate the agreement at any time with 30 days written notice. Upon termination:

• Client pays for all work completed to date
• We provide all completed deliverables and work-in-progress files
• Unused prepaid fees for future services will be refunded pro-rata

9.2 Termination for Cause

Either party may terminate immediately upon written notice if the other party:

• Materially breaches these Terms and fails to cure within 14 days of notice
• Becomes insolvent, files for bankruptcy, or ceases operations
• Engages in illegal or unethical conduct

9.3 Effect of Termination

Termination does not affect accrued rights or obligations. Sections relating to intellectual property, confidentiality, limitation of liability, and indemnification survive termination.

10. Confidentiality

Both parties agree to keep confidential any proprietary information disclosed during the engagement, including:

• Business strategies, pricing, and financial information
• Customer data and contact lists
• Proprietary processes and trade secrets
• Unpublished marketing plans and campaigns

Confidential information may only be disclosed to employees, contractors, and advisors who need to know and are bound by similar confidentiality obligations. This obligation survives termination for 3 years.

11. Indemnification

You agree to indemnify, defend, and hold harmless Drödler and its officers, directors, employees, and agents from any claims, damages, losses, and expenses (including reasonable attorney fees) arising from:

• Your breach of these Terms
• Your violation of any law or third-party rights
• Content, materials, or data you provide
• Your products, services, or business practices

12. Dispute Resolution

12.1 Informal Resolution

Before initiating formal proceedings, both parties agree to attempt to resolve disputes informally. Please contact us at legal@drodler.com. We will work in good faith to resolve the matter within 30 days.

12.2 Governing Law

These Terms are governed by the laws of the State of Delaware, United States, without regard to conflict of law principles.

12.3 Arbitration

Any disputes not resolved informally shall be settled by binding arbitration in accordance with the rules of the American Arbitration Association. Arbitration shall take place in Delaware or remotely at the parties' agreement. The arbitrator's decision shall be final and enforceable in any court of competent jurisdiction.

13. General Provisions

13.1 Entire Agreement

These Terms, together with any signed proposals or SOWs, constitute the entire agreement between the parties and supersede all prior agreements, understandings, and communications.

13.2 Severability

If any provision of these Terms is found to be unenforceable, the remaining provisions shall continue in full force and effect.

13.3 Waiver

Failure to enforce any right or provision shall not constitute a waiver of such right or provision.

13.4 Assignment

You may not assign these Terms without our prior written consent. We may assign our rights and obligations to an affiliate or successor without notice.

13.5 Force Majeure

Neither party shall be liable for delays or failures in performance resulting from circumstances beyond reasonable control, including natural disasters, war, terrorism, strikes, government actions, or internet outages.

13.6 Independent Contractors

The relationship between the parties is that of independent contractors. Nothing in these Terms creates a partnership, joint venture, employment, or agency relationship.

14. Contact Information

For questions about these Terms of Service, please contact us: